Hands-on experience across live performance marketing, SEO, and e-commerce campaigns. Proven work on Google Ads, Meta Ads, SEO execution, and marketplace strategies-covering planning, execution, optimisation, and analysis using real budgets and real data. A tech-meets-creativity mindset blends Python, UI/UX principles, and marketing strategy to build conversion-driven digital experiences..
Glimpse of my WorkWho i AM ?
I’m Shreya, a Performance Marketer and Growth Strategist with a distinctive advantage - a solid foundation in Full-Stack Web Development.
While many marketers operate solely at the surface level of campaigns, my experience in architecting and optimizing high-performing web applications gives me a deep understanding of the mechanics that power scalable growth. I don’t just drive traffic - I analyze, refine, and enhance the systems that convert it.
At Kraftshala, I’m advancing my expertise in the analytics-driven landscape of Performance Marketing, Google Ads, and Meta Ads. My focus is on blending technical precision with strategic execution to build campaigns that are not only creative but measurably impactful.
Live Projects
Core Domains
Hands-on Learning
GA4 · GTM · Search Console · Semrush · & More
3+
Search · Meta · E-com
Hands-on campaign execution with real budgets, platforms, and performance data.
Executed a live Google Search Ads campaign focused on Add-to-Cart actions. Managed keywords, ad copies, bidding strategy, and daily optimisation.
Ran a live Meta Ads campaign focused on Add-to-Cart conversions. Built custom and lookalike audiences, tested creatives and placements.
Worked on a live e-commerce performance campaign focused on driving Add-to-Cart actions and improving funnel efficiency.
Executed a live SEO project using real Google Search Console data. Focused on keyword research, on-page optimisation, and technical audits.
Strategic, platform-first content across Reels, blogs, and campaigns-built to drive discovery, engagement, and conversion.
Platform-first storytelling built for engagement & discovery.
End-to-end SEO execution with keyword research & optimisation.
#MoveLoud full-funnel launch strategy (Pre → Launch → Post).
Open to opportunities, collaborations, and conversations.